What does clean beauty mean to IN?

What does clean beauty mean to IN?

Products that are safe for our body and the planet; made with ethically sourced ingredients; and made with the health of our bodies and the environment in mind.
We choose ingredients with lower toxicity concern when possible to reduce overall burden on the body and the environment. We prioritize biodegradable raw materials. We're 100% transparent in labeling and listing every ingredient on our packaging (even our trade-secret aromatic essential oil blends).