see & seek
We are extremely excited to announce two new limited edition aromas, see & seek, crafted to celebrate the legacy of our founder and the OG of safe cosmetics, Horst Rechelbacher.
Horst was the kind of person you’d know was nearby. A rich, floral aroma would precede and shadow him, shaping the energy he brought into any room he entered–almost like magic. Jasmine and neroli, two of his favorite essences, would often hang in the air wherever he was. That powerful yet inviting air and aroma that surrounded him is exactly what we wanted to capture with see & seek – a mysterious, bold yet grounding blend of his favorite essential oils.
see & seek
see – a feminine, bright & playful blend of Horst’s favorite flower essences.
• Jasmine – Rich, opulent sweet floral with aphrodisiac power
• Rose – Classic floral celebrated for centuries for its sweet aroma and therapeutic nature
• Neroli – Calming and gentle citrus-floral aroma
• Sandalwood – Rich and warm semi-sweet woody aroma that relaxes and soothes
seek – a masculine, earthy and grounding blend of sultry essences.
• Labdanum - Balsamic and ambery scent extracted from the sacred and medicinal Rockrose plant
• Neroli – Calming and relaxing floral-orange blossom scent that was regarded by Egyptians for its healing power
• Vetiver – Smoky, woody, earth-bound aroma that connects one to nature
• Agarwood- Ancient aroma with a potent healing energy
Packages with Heart
Horst was really a maker at heart. It started with designing vials and tinctures, but blossomed into a love for expressive details in each and every package. He saw a product as a true experience–even a dialogue–on all levels. Hours were spent at the design table, often with a sketchpad or paintbrush in hand until the aesthetic matched the intention.
The distinctive see & seek packaging represents this side of Horst – a man with depth, curiosity and endless energy to create a genuine, fulfilling experience through every single thing he touched. That’s why the packages were designed to physically unzip, inviting you to enter a world created for Horst. Inside the packages you’ll unveil your see or seek glass bottle surrounded by a design that is all Horst: his favorite colors purple and orange, the blooming lotus flower and two of his timeless quotes:
In your home, in your world, in your heart; grow something.
Don’t hope. Don’t want. Don’t wish. Know.
The best part about the packaging is that it was made to be kept. Hang it in your bedroom or creative space to serve as your daily inspiration and a reminder to see and seek always.
To give these aromas an even bigger burst of love, we invited everyone at IN to hand-fill and package these spirit essences.
“A blend of the most powerful stuff on earth. My father’s most cherished essences, bottled with love XO.” –Nicole Rechelbacher
Shop see & seek here or visit our stores to find out which spirit essence is all you.