Intelligent I-N x Hairbrained

Intelligent I-N teams up with celebrity hair stylist, Peter Gray and Hairbrained CEO, Gerard Scarpaci to share expert tips and tricks using I-N’s styling products.

Hairbrained is a global community of passionate craft hairdressers and colorists supporting each other in a shared value of elevating craft and profession.

Gerrard and Peter speak to I-N’s organic and natural plant-powered science.

“Anyone can say that are organic but to be certified by an outside party, it shows dedication and integrity” - Gerard Scarpaci

Peter shares his experience in working with I-N and working with other brands:

Peter Gray brushing Saral's hair

“I want other brands to embrace the organic way, it is kinda like recycling - if only one person does it we don’t really achieve anything” - Peter Gray (we agree!)

Peter Gray shares his craft in long hair styling using I-N stylers on our beautiful model Saral. Peter uses Shape-Setter™ Flex Gel mixed with Amplifi-hair™ Style & Restyler Spray to prep Saral’s long hair with texture and hold. This makes her hair easier to work with. He works with Flex-Form™ hairspray throughout the whole styling routine. This hairspray is aerosol-free and reworkable. The best part is, It will not leave flaking when it is brushed through.

Editorial photo of Saral

“If you’re looking for a shine line - something as simple as putting hairspray on the back of your brush and running the brush over an area creates nice shine.. It is those little tricks that elevate your salon work and photographic work. Taking photos of your work is a whole education in itself.” - Peter Gray

Peter creates an effortless top knot that evolves into an editorial style. Follow along to see the evolution of this style.

Hair sectioning and ponytail.